How to Promote Your Band Online With Web 2.0 Strategies
If you have a band with a very small budget set aside for band promotion, then web 2.0 strategies will be best way for you to promote your band online. Sad thing is, most unsigned artists simply don't know squat about internet marketing or even what web 2.0 strategies even are. But don't worry, this article give you 3 ways you can promote your band online with web 2.0 strategies without getting too technical on you.
For the purpose of this article, we are going to assume that you already have a website alright? So we will go beyond that now. We will also assume that you have a Wordpress blog on your site so you can communicate with your fans easily. Those are just the basics of web marketing.
Social Media
Everybody and their grandma knows about MySpace, Facebook and Twitter. You should be using them too. However, those are not the only social media sites out there. There are literally hundreds of sites you can use to promote your band. For starters, you should visit a website called Social Marker. This is a free site you can use to blast your website to over 120 social networking sites in a matter of minutes. All the top internet marketers use it. You should too.
Add to Conversations Online
In short, this is where you visit other blogs in your musical niche and post comments on the blogs. This will allow that site to link back to your site and give you free traffic. You'll also get new visitors to your site and possibly even new fans. Again, every successful internet marketer uses this strategy. You should too.
YouTube
If you are not posting your videos onto YouTube then you are really missing the boat. It's totally free and it'll give your website more traffic than traditional paid traffic will. So do some research, then tape a few of your gigs and post on YouTube. Then watch your fan base grow.
The fact of the matter is, unless you have a good fan base, your band will never get signed to a major record label. So use web 2.0 strategies to promote your band online and grow your fan base. You hard will could eventually pay off and help you get a record deal.
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